In an era of rapid technological advancement,
businesses race to leverage innovative solutions
to enhance customer experiences and drive
revenue growth. The cruise industry is uniquely
suited to benefit from Embedded Banking.

CRUISE INDUSTRY
AND EMBEDDED BANKING –
SYNERGY OF THE FUTURE

SHOW LOVE TO CRUISE LINE CUSTOMERS

Embedded finance brings cruisebranded financial tools such as debit cards, credit cards, payment apps and reward points instantly accessible to cruise line customers. This will result in increased spend during the voyage and an enhanced cruise experience.

OPEN NEW REVENUE STREAMS

Customers will use the cruise line’s financial tools well after their holiday, bringing interchange and financial services revenue to the cruise company.

INCREASE REPEAT BOOKINGS

Customers will perpetually accumulate loyalty points to spend on their next cruise. They will be incentivized to return as customers with the same cruise line.

Mbanq covers everything to the highest possible standard

SHOW LOVE TO CRUISE LINE CUSTOMERS

■ Backend technology
■ Customer-facing apps
■ Full regulatory compliance
■ Daily operations and customer support

What is
Embedded
BANKING?

Integration of financial services
into non-financial platforms

Payment apps, digital and physical debit and credit cards, loyalty programs, enhanced digital services

Seamless and customized financial experiences for customers

HOW TO ENHANCE THE CUSTOMER
EXPERIENCE FOR CRUISE LINES

    • Guests access a wide range of financial services seamlessly both from the cruise ship and on shore
    • Simplified payment methods, digital wallets, transactions
    • Guests manage finances and access personalized financial services within the cruise environment
    • Mbanq’s platform for cruise lines assists in executing personalized loyalty programs and tailored financial products

STRENGTHENED CUSTOMER LOYALTY

    • Guests enjoy a seamless and consistent financial journey on and and at sea
    • Cruise lines offer exclusive financial incentives, rewards and loyalty programs with data-driven customization towards individual guest preferences and behaviors
    • Personalized approach that enhances customer engagement, fosters loyalty and brand recognition as well as repeat bookings
    • Through Mbanq’s platform cruise lines create a cohesive and rewarding experience, increasing overall guest satisfaction and strengthening the bond between guests and cruise line

INCREASED REVENUE STREAMS

    • Ability to capture a share of financial transactions that passengers make onboard as well as on shore
    • Loyalty programs are data-driven, targeted and result in increased spend
    • Facilitates efficient and secure payment processing allowing cruise line partners to streamline financial transactions and reduce operational costs
    • Data analytics and personalization results in the ability to upsell and cross-sell financial products and services such as travel insurance and foreign exchange

CRUISE INDUSTRY
AND MBANQ

Mbanq provides the most complete technology, compliance and services package in the world for Embedded

Mbanq empowers the cruise industry
to launch, operate and benefit from
modern digital finance anywhere and
at any scale, effortlessly, quickly, and
resource-efficiently.

Together with the cruise industry,
Mbanq is poised to define how
consumers engage with digital
finance at sea and on shore.

CONCLUSION: